LATEST ARTICLES

THE AMATO SHOW: WHAT YOU SEE AND WHAT YOU DON’T

Amato is one of the most beloved fashion designers in the region. Not only because of his name- Amato in Italian means “beloved”, “cherished”-...

FASHION FORWARD DESIGNERS: NABIL NAYAL

Nabil Nayal, the Syrian-British designer is back to the Middle East after 18 years. He is an expert in ready-to-wear design and a master in...

FASHION FORWARD: THE STREET STYLE EDIT

Every fashion week has two good runways. One, the premeditated one, with the designers working hard to come with creative looks and high-quality pieces...

FASHION FORWARD DESIGNERS: HUSSEIN BAZAZA

Everybody knows Hussein Bazaza is a very talented designer. What you might not know is that he was in love with different artistic fields...

FASHION FORWARD DESIGNERS: KOJAK

With more than 90000 followers on Instagram, Muhannad Kojak is one of the most promising designers in the region. The Egyptian designer was part...

FASHION FORWARD DESIGNERS: ASYA KRASNAYA

The two designers behind Asya Krasnaya are super talented Evgeniya Eid and Elena Balandina from Russia. They are not only sisters but also best friends....

SAD FASHION NEWS! AZZEDINE ALAIA DIED TODAY

When you get this kind of news, your soul just feels a bit orphan, a bit lost. Azzedine Alaia, fashion designer, genius, creator, rebel,...

FASHION FORWARD DESIGNERS: ATELIER ZUHRA

Atelier Zuhra was founded in 2015 by the business entrepreneur Mousa Al Awfi who has been in the fashion industry for a long time....

FASHION FORWARD SEASON 10: SPECIAL ACCESSORIES EDITORS PICKS

Every season of Fashion Forward you can find the so-called Garden (no plants here though). It is a very well-stocked area full of booths...

FASHION FORWARD DESIGNERS: ZAREENA

Zareena Yousif is a renowned designer in the Middle East. Mostly, thanks to her unique vision of women’s fashion and her understanding of her...